News & Events

Upcoming Events

AED Summit

Start Date: January 15, 2025

End Date: January 17, 2025

Hyatt Regency Hotel
Orlando, FL

NCBA (National Cattlemen’s Beef Assoc.) Show

Start Date: February 4, 2025

End Date: February 6, 2025

Henry B. Gonzalez Convention Center
900 E. Market Street
San Antonio, Texas 78205

Hyundai Construction Equipment Adds First Choice Farm & Lawn to Growing North American Dealer Network

Hyundai Construction Equipment Adds First Choice Farm & Lawn to Growing North American Dealer Network

February 9, 2021 | Corporate News

NORCROSS, Ga. (February 2021) – Hyundai Construction Equipment Americas announces the expansion of its North American authorized dealer network with the addition of First Choice Farm & Lawn. First Choice is a family-owned and operated business. Brothers Ron and Don Parks took ownership of the dealership in 2012, along with partners Roger and David Williams. In the last 8 years, they’ve added 2 locations and are building their 5th location outside of Memphis.

With the addition of this new dealership, Hyundai’s North American network now includes over 80 dealerships operating in just over 180 locations, offering sales, service, and parts for the full line of Hyundai excavators, wheel loaders, compaction rollers, and other construction equipment.

“We are very excited to add First Choice to the Hyundai Construction Equipment network of dealers. With their extensive coverage and aggressive customer-first approach, First Choice is the right partner for us to help us grow the Hyundai brand name in Western Tennessee and Western Kentucky,” said Ed Harseim, HCEA District Manager – South Central.

Hyundai sales, service, and parts teams deliver regular product and service training to ensure dealer partners are able to provide top-caliber support to meet the growing business needs of Hyundai Construction Equipment customers.

Pictured in the featured image above, left to right: Ed Harseim, HCEA District Manager – South Central; Ron Parks, Owner of First Choice

Facebook Social Share Twitter Social Share LinkedIn social Share Email share
HD Hyundai Adds Hayden-Murphy’s Northern Location to Its Dealer Network

December 17, 2024 |

HD Hyundai Adds Hayden-Murphy’s Northern Location to Its Dealer Network

NORCROSS, Ga. (Dec. 11, 2024) – The Proctor, Minn., location of Hayden-Murphy Equipment Company has joined the HD Hyundai Construction Equipment North America network as a full-line dealer serving northeastern Minnesota and northwestern Wisconsin. Founded in 1957, Hayden-Murphy currently sells, rents and services cranes, compaction and paving equipment. “Adding Hyundai construction equipment to our roster […]

Elite Equipment Joins Hyundai Dealer Network, Serving Southeast Texas and Southwest Louisiana

October 24, 2024 | Corporate News

Elite Equipment Joins Hyundai Dealer Network, Serving Southeast Texas and Southwest Louisiana

NORCROSS, Ga. (Oct. 23, 2024) – HD Hyundai Construction Equipment North America today announced the addition to its dealer network of Elite Equipment, Beaumont, Texas. Elite Equipment will sell and service the full line of Hyundai construction compact equipment only to customers in east Texas and southwest Louisiana. “The addition of Hyundai to our product […]

Back to News & Events